eMailMax 5/19/12 : Page 1

ECRWSS Country Home Assisted Living At Its Best! 8948 Second Street • Baroda 269-422-1905 www.petronascountryhome.com Petrona’s See P. 4 for details! Local Postal Customer Pa per. ws Ne Your Good www.MailMaxOnline.com Continued from page 1 ness was launched as a one-man operation in 2005 and is now a booming empire ready for a Grand Opening party next Saturday wherein you could win a 3 rd Coast 9-foot Longboard. Raffle tickets are $5 each, the drawing is at 2pm that day and you must be present to win. Congratulations on your stellar success, Ryan! Change is also in the wind at what will soon become the “former” Nacho Papa’s Restaurant at Red Arrow Highway & Glenlord Road just north of Stevensville. An evolution is already underway with new items appearing on the menu and by mid-June word is that the restaurant will become Coach’s Bar & Grill , featuring lots of new menu items, spe-cials and fun. They’ve got a brand new smoker that’s been getting a workout creating such things as beef brisket and pulled pork. The new sports bar theme, however, does not mean that your favorite Mexican food items will get lost in the crossover. Their most popular Mexican dishes will be preserved and carried on the new menu. In fact, several fans of the restaurant have been raving about the smoked pork chimi-POSTMASTER: Please deliver on May 19, 2012 May 19, 2012 Volume 13, Ver. 20 Schu’s, Jimmy John’s, and Kilwin’s currently sponsor his existing fleet of surreys, but your business can sponsor one of the two new rides if you act quickly. Joe has also worked out a contract to operate St. Joe Today’s Bikes on the Bluff rental fleet this summer. You’ll find Scooter Joe’s headquarters on the parking lot at Lake Boulevard & Broad Streets. To see Joe’s entire fleet go to www.scootjoe.com and/ or www.gojoe.com. You can reach Joe by phone at 408-8133. Elsewhere downtown St. Joe, Jason Rosenthal has been busy putting a new face on the building housing his Vitale’s Famous Subs Shop. Unfortunately for Jason, he’s also bat-tling an ugly rumor mill regarding his shop, implying that he is an “imposter” to the Vitale family who has stolen the family name from the original shop in Hagar Shores and is manipu-lating the Vitale tradition for personal gain. To set the record straight, Jason was born to Bill & Vicki Rosenthal who divorced shortly after he was born. His mother Vicki then married Frank Vitale when Jason was just a toddler. Jason ended up working side-by-side with his father, Frank, for 15-years at the Hagar Shores store before opening up shop downtown St. Joe. In deference to his parents, who intend to sell their business some day, Jason tells me that he changed the name of his father’s “Mafia” sub to “The Dom,” and changed the “Italian Special” to the “Block Buster.” Jason figures he just doesn’t have the financial capacity to buy the original shop because it is too large of an opera-tion. He changed the names of the sandwiches OHIO BLUE 1” to avoid any conflicts with FLAG potential future own-ers of his parent’s operation. He’s a Vitale, not Moody on The Market G ather a bunch of MBA grads around the table from the greater Chicagoland area to contemplate poten-tial names for a beach-front eatery and you start to get some pretty fun and eclectic options tossed into the fray. With MBA players from such notable institutions as Loyola of Chicago, Northwestern University and Vienna Beef Hot Dog University the roundtable discussion strays far and wide, but anchors on colorful neighborhood familiarities like Gene & Jude’s Red Hot Stand in River Grove. Ramping up the rhetoric Anne Reitz and her scholarly friends chuckled aloud and instantly created the “soon to be famous” Wally & Gertz at Silver Beach. Now the fun gets serious, however, as Anne and her son Anthony crank up the cus-tomer service machine and fire up their new beach concession stand at one of the hottest beaches in the world. Ever since the stand was built it has been home to SOS…or Schu’s on Silver Beach. Reitz was selected from a stack of potential vendors to take over operation of the concession stand and has a vision now to be the best concessionaire on Lake Michigan’s southwest coast. She and Anthony attended the Vienna Beef Hot Dog University in Chicago this spring and their goal to be the best is driven by the desire to assure that visitors and tourists alike will remember their visit to this special place on the lake. Wally & Gertz will be serv-ing Chicago’s very own Vienna Beef Style Hot Dogs as well as Vienna Beef’s Michigan Coney Dogs , real old-fashioned hamburgers, fries and the like. You might have seen in the news last month that the concession will exclu-sively pour Pepsi products in exchange for a $50,000.00 service fee that will go toward Silver Beach County Park improvements. Wally & Gertz will also add a retail component to the concession where they will sell beach visitors sunscreen, tanning lotions, t-shirts, beach pails, sand toys and more. At Vienna Beef Hot Dog University, Anne & Anthony toured the plant, attended marketing and train-ing sessions and earned their diplomas. Look for Wally & Gertz to swing open the doors for business for the first time this week coinciding with the arrival of the Senior PGA Championship presented by KitchenAid at Harbor Shores. Congratulations on your new venture, Anne, and best of luck! The overwhelming success of Third Coast Surf Shop’s second location in downtown St. Joseph cranked up their excitement level to the possibilities for their original location in New Buffalo. As a result, next Saturday (May 26 th ) the Third Coast Surf team has packed up lock, stock, and board-wax and moved to space that is triple the size and just six blocks away. You will now find the New Buffalo version at 110-C North Whittaker, in the courtyard behind the Clipper Ship Gallery. A short stroll down the walkway and you’ll find yourself in a surfing oasis in the heart of the retail district. The busi-Continued on page 18 MOODY M oody Pat changa and the pulled pork quesadilla with its smoked pork flavor. Stay tuned for more on the evolution of Nacho Papa’s into Coach’s Bar & Grill. Joe Allen officially launches his fourth season in business today as the go-to-guy for finding ways to move around town. Scooter Joe’s is firing up the promotional engine just ahead of the Senior PGA knowing that there will be lots of folks looking for alternative ways to move about the area. In fact his brand new GOJOE Shuttle is now officially ready to move people “to and fro” for weddings, busi-ness groups, family reunions, tours and a whole lot more. You’ll see the GOJOE Shuttle in all its glory with an “outside the ropes” opportunity connected to the Senior PGA event underwrit-ten by Cornerstone Chamber of Commerce. Later on, Joe plans to introduce GOJOE for lunch time service providing hassle-free trans-portation for lunch-goers who’d like to avoid parking headaches. More to come on that. Also new to Scooter Joe’s this summer his 4 th and 5 th Surrey Bikes complete with the fringe on top. Quick Delivery with 10 Yards or more of Mulch, within 10 miles Now thru May 31, 2012 FREE May Special Per Ton $ 275 9 TYPES OF Bulk Mulch 1010 S. Blue Creek Rd Benton Harbor, MI LANDSCAPE SUPPLIES Off Napier 1 Mile E. of Lake Michigan College to Blue Creek Rd. 200 TYPES OF STONE 269-944-1881 877-944-1881 Inserts & Promotions MailMax is a publication of Far Ahead Advertising, Inc. 2202 Plaza Drive Benton Harbor, MI 49022 Phone: 269.934.7522 FAX: 269.934.3297 email: publisher@farahead.com www.MailMaxOnline.com •www.facebook.com/eMailMax • Harding’s Friendly Markets • Martin’s Super Markets • Schroeder Furniture Inserts may vary by Zip Code MOODY Continued from page 12

Moody On The Market

Pat Moody

Gather a bunch of MBA grads around the table from the greater Chicagoland area to contemplate potential names for a beach-front eatery and you start to get some pretty fun and eclectic options tossed into the fray. With MBA players from such notable institutions as Loyola of Chicago, Northwestern University and Vienna Beef Hot Dog University the roundtable discussion strays far and wide, but anchors on colorful neighborhood familiarities like Gene & Jude’s Red Hot Stand in River Grove. Ramping up the rhetoric Anne Reitz and her scholarly friends chuckled aloud and instantly created the “soon to be famous” Wally & Gertz at Silver Beach. Now the fun gets serious, however, as Anne and her son Anthony crank up the customer service machine and fire up their new beach concession stand at one of the hottest beaches in the world. Ever since the stand was built it has been home to SOS…or Schu’s on Silver Beach. Reitz was selected from a stack of potential vendors to take over operation of the concession stand and has a vision now to be the best concessionaire on Lake Michigan’s southwest coast. She and Anthony attended the Vienna Beef Hot Dog University in Chicago this spring and their goal to be the best is driven by the desire to assure that visitors and tourists alike will remember their visit to this special place on the lake. Wally & Gertz will be serving Chicago’s very own Vienna Beef Style Hot Dogs as well as Vienna Beef’s Michigan Coney Dogs, real old-fashioned hamburgers, fries and the like. You might have seen in the news last month that the concession will exclusively pour Pepsi products in exchange for a $50,000.00 service fee that will go toward Silver Beach County Park improvements. Wally & Gertz will also add a retail component to the concession where they will sell beach visitors sunscreen, tanning lotions, t-shirts, beach pails, sand toys and more. At Vienna Beef Hot Dog University, Anne & Anthony toured the plant, attended marketing and training sessions and earned their diplomas. Look for Wally & Gertz to swing open the doors for business for the first time this week coinciding with the arrival of the Senior PGA Championship presented by KitchenAid at Harbor Shores. Congratulations on your new venture, Anne, and best of luck!<br /> <br /> The overwhelming success of Third Coast Surf Shop’s second location in downtown St. Joseph cranked up their excitement level to the possibilities for their original location in New Buffalo. As a result, next Saturday (May 26th) the Third Coast Surf team has packed up lock, stock, and board-wax and moved to space that is triple the size and just six blocks away. You will now find the New Buffalo version at 110-C North Whittaker, in the courtyard behind the Clipper Ship Gallery. A short stroll down the walkway and you’ll find yourself in a surfing oasis in the heart of the retail district. The busi-Ness was launched as a one-man operation in 2005 and is now a booming empire ready for a Grand Opening party next Saturday wherein you could win a 3rd Coast 9-foot Longboard. Raffle tickets are $5 each, the drawing is at 2pm that day and you must be present to win. Congratulations on your stellar success, Ryan!<br /> <br /> Change is also in the wind at what will soon become the “former” Nacho Papa’s Restaurant at Red Arrow Highway & Glenlord Road just north of Stevensville. An evolution is already underway with new items appearing on the menu and by mid-June word is that the restaurant will become Coach’s Bar & Grill, featuring lots of new menu items, specials and fun. They’ve got a brand new smoker that’s been getting a workout creating such things as beef brisket and pulled pork. The new sports bar theme, however, does not mean that your favorite Mexican food items will get lost in the crossover. Their most popular Mexican dishes will be preserved and carried on the new menu. In fact, several fans of the restaurant have been raving about the smoked pork chimichanga and the pulled pork quesadilla with its smoked pork flavor. Stay tuned for more on the evolution of Nacho Papa’s into Coach’s Bar & Grill.<br /> <br /> Joe Allen officially launches his fourth season in business today as the go-to-guy for finding ways to move around town. Scooter Joe’s is firing up the promotional engine just ahead of the Senior PGA knowing that there will be lots of folks looking for alternative ways to move about the area. In fact his brand new GOJOE Shuttle is now officially ready to move people “to and fro” for weddings, business groups, family reunions, tours and a whole lot more. You’ll see the GOJOE Shuttle in all its glory with an “outside the ropes” opportunity connected to the Senior PGA event underwritten by Cornerstone Chamber of Commerce. Later on, Joe plans to introduce GOJOE for lunch time service providing hassle-free transportation for lunch-goers who’d like to avoid parking headaches. More to come on that. Also new to Scooter Joe’s this summer his 4th and 5th Surrey Bikes complete with the fringe on top. Schu’s, Jimmy John’s, and Kilwin’s currently sponsor his existing fleet of surreys, but your business can sponsor one of the two new rides if you act quickly. Joe has also worked out a contract to operate St. Joe Today’s Bikes on the Bluff rental fleet this summer. You’ll find Scooter Joe’s headquarters on the parking lot at Lake Boulevard & Broad Streets. To see Joe’s entire fleet go to www.scootjoe.com and/ or www.gojoe.com. You can reach Joe by phone at 408-8133.<br /> <br /> Elsewhere downtown St. Joe, Jason Rosenthal has been busy putting a new face on the building housing his Vitale’s Famous Subs Shop. Unfortunately for Jason, he’s also battling an ugly rumor mill regarding his shop, implying that he is an “imposter” to the Vitale family who has stolen the family name from the original shop in Hagar Shores and is manipulating the Vitale tradition for personal gain. To set the record straight, Jason was born to Bill & Vicki Rosenthal who divorced shortly after he was born. His mother Vicki then married Frank Vitale when Jason was just a toddler. Jason ended up working side-by-side with his father, Frank, for 15-years at the Hagar Shores store before opening up shop downtown St. Joe. In deference to his parents, who intend to sell their business some day, Jason tells me that he changed the name of his father’s “Mafia” sub to “The Dom,” and changed the “Italian Special” to the “Block Buster.” Jason figures he just doesn’t have the financial capacity to buy the original shop because it is too large of an operation. He changed the names of the sandwiches to avoid any conflicts with potential future owners of his parent’s operation. He’s a Vitale, not An imposter, and he just wants you to know. You can find his shop on State Street in the heart of downtown St. Joe.<br /> <br /> Downtown Bridgman’s Sweet Shoppe Coffee House re-opens for the season this weekend. Located at 4228 Lake Street, the popular shop re-opened this weekend for the huge garage-sale event in Bridgman. The shop will be open Tuesdays through Saturdays from noon until 8pm, serving hand-dipped ice cream, homemade waffle cones, homemade cinnamon bread, hot, iced and blended coffees, as well as homemade fudge with unique flavors like creamsicle, mint, and amaretto to name a few. Stop in and check them out when you’re cruising the Bridgman neighborhood.<br /> <br /> One of the most recognizable local names in commercial and residential investment, construction contracting, and land development is now adding real estate to his bailiwick. Developer Joe Giannola has joined forces with the crew at CORE Real Estate in Stevensville. He will assist in their expansion of commercialinvestment real estate services. He brings a solid stable of expertise in the day-to-day operation of a mid-sized business enterprise, and the development of financing for small business owners, as well as handling lease negotiations. You can reach Joe directly at 269-208-3989.<br /> <br /> Beginning Monday, Doctors Doug & Tracy Tacket will combine forces with Dr. John Howard, Dr. Rosa Johnson, and Dr. Ellen Tambunan to form a new practice called Lakeland Family Medicine, Niles. They are setting up shop at 4 Longmeadow Village Drive in Niles to provide the community with a wide variety of doctors to choose from. The new spacious offices will also become home in July to four resident doctors being recruited to be a part of Lakeland HealthCare’s Family Residency Program. Dr. Doug Tacket will serve as the Program Director of that unit. Construction will be ongoing until the fall according to Lakeland staff, as renovations continue there. You can schedule appointments with the new team by dialing 269-684-6000.<br /> <br /> Tech specialists at ACD.Net are busy marketing the impending arrival of an expanded fiber optic network in Michigan’s Great Southwest. They are participants in a federal project, and designated as the last-mile provider connecting businesses, schools, libraries, medical care facilities, multi-tenant buildings, and local governmental units to their next-generation network. Touting fast, secure, green, and weather-proof capabilities, ACD.net’s President Steve Schoen is asking interested organizations to contact his team during the build-out to allow them to aggregate installations, greatly reducing or eliminating upfront costs. To learn more, go to www.acd.net or call their sales team at 877- 422-3638 and use option 3.<br /> <br /> Local Edward Jones brokers are beaming once again as the company celebrates the sixth time in the past 8 years that their firm has ranked Highest in Investor Satisfaction with full-service brokerage firms as rated by J.D. Power and Associates. Congratulations, folks!<br /> <br /> That art exhibition featuring my friends at 3 Pillars Gallery at 198 Water Street in the Benton Harbor Arts District officially opens next Friday, May 25th, from 6pm until 9pm. The exceptional talents of artist Kristin Hosbein and photographer David Knight will be on display for all of our enjoyment in a show called Lake, Legends & Landscapes. 3 Pillars is located in the Brammall Supply warehouse. Don’t miss it!<br /> <br /> If long, straight, country roads with minimal traffic sound enticing to you, dust off your bike and sign up soon for the Berrien County Cancer Service Bike Ride! You will ride through the rolling hills, farmlands and fruit orchards of Eau Claire and Berrien Springs on Sunday, June 24th. Save an extra five bucks by signing up before June 15th at their office at 7301 Red Arrow Highway in Stevensville, or online at www.bccancerservice.org. <br /> <br /> Award winning musician and humanitarian John Michael Talbot will work his magic tonight, tomorrow night, and Monday night as well (May 19, 20, and 21st) at St. Bernard Church in Benton Harbor beginning at 7pm each night. Saints John & Bernard Parish are hosting the free-will offering shows that have drawn interest already from fans as far away as Chicago, Illinois, Crown Point, Indiana and Portage, Michigan eager to hear his message. JMT has authored 24 books, founded a religious order, and won numerous awards. Be there!<br /> <br /> Speaking of being there, I hope to see your smiling face tonight (5/19) at the Humane Society’s Bids for Barks extravaganza at the D. A.N.K. Hall in Sodus. You can help me raise money for a good cause and celebrate my 28th wedding anniversary to the lovely Miss Carol!<br /> <br /> That’s it for this week, kids. Have a great weekend…and we’ll see you out and about and again Saturday right here in MailMax!<br /> <br /> Pat Moody<br /> Executive Vice President of<br /> Cornerstone Chamber of Commerce<br /> pmoody@cstonealliance.org<br /> 269-925-6100 ext. 216

Petrona's Country Home

 

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